ESPN PRINTS

Project: Golpe a Golpe.

Role: Art Director

For ESPN Deportes’ Golpe a Golpe boxing show, we brought to life the intensity of the sport by swapping the jumping rope handles for branded ESPN microphones. This cleverly communicates the show's hard-hitting journalism and in-depth analysis.

Project: Fuera de Juego.

Role: Art Director

In this print ad for ESPN Deportes’ Fuera de Juego, we featured Paul the Octopus, famous for his spot-on World Cup predictions, to showcase the show's top-notch soccer analysis. By depicting Paul in front of a TV, holding a microphone with one of his tentacles, we linked his wisdom to the show's sharp commentary.

Project: El Clásico.

Role: Art Director

This poster for ESPN's "El Clásico" channeled the look and feel of a traditional Spanish bullfight. The strategy was to emphasize the fierce rivalry between these two iconic Spanish teams — Real Madrid and Barcelona — while tying it to a cultural symbol of dramatic competition.